Stand a chance to collaborate with @KidXSA on the @RussianBearSA Vodka #IAMNEXT Campaign
Russian Bear’s ‘#IAMNEXT’ campaign is calling on aspiring hip-hop artists to enter the 2018 competition. The winner will have the opportunity to collaborate with award-winning South African rapper, Kid X, and will have the chance to feature in a music video powered by MTV Base.
“When Russian Bear approached me, I could not let this opportunity pass by. I followed the ‘#IAMNEXT’ campaign last year with Kwesta and was inspired by the opportunities that the campaign provided for up-and-coming artists in South African communities,” says Kid X.
“I can’t wait to go on this journey with the fans and look forward to us taking ‘#IAMNEXT’ to the next level together,” Kid X added.
Russian Bear will be bringing its mobile recording studio and Raplyf’s producer, Gobi Beast, to individuals to collect entries.
Those who would like to enter need to purchase a bottle of Russian Bear 750ml or one litre, head over to the ‘#IAMNEXT’ website, register their barcode and book their recording slot.
If entrants are unable to pre-register, there will be four slots open at each event on a first come, first serve basis.
“Last year’s ‘#IAMNEXT’ campaign was highly successful, unearthing a new wave of hip-hop talent and helping Caleb Heynes to launch his music career,” says Russian Bear brand manager, Simone Burns.
“We hope that fans are ready and inspired to level up this year and show us what they’ve got. We look forward to embarking on this journey once again, and discovering the best of what the South African hip-hop scene has to offer,” Simone Burns.
The Russian Bear mobile recording studio will make its first stop in the Western Cape in May, and will then move on to the Eastern Cape and KwaZulu-Natal. The tour ends in Gauteng, in July.
“We encourage fans to stay tuned to our social media pages for all the latest updates and Kid X performances. You never know, we may have something else in store for you,” concludes Burns. “If you have what it takes, bring the flow and we’ll bring the studio.”
For more information, visit www.russianbear.co.za . You can also follow Russian Bear Vodka on Facebook or on Twitter. Or click on the links below